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A view of Myeongdong.

The largest market in South Korea, the Dongdaemun Market, is located in Seoul. Myeongdong is a shopping and entertainment area in downtown Seoul which contains some of the city's top stores and fashion boutiques. Nearby is the Namdaemun Market named after the Namdaemun Gate.Insadong is the cultural art market of Seoul, where traditional and modern Korean artworks, such as paintings, sculptures and calligraphy are sold. Itaewon is another notable shopping district in the city lined with boutiques and stores, mainly catering to foreign tourists and American soldiers based in the city. Shinchon is particularly popular with young people perhaps due to its proximity to some of Seoul's universities. The Gangnam district is one of the most affluent areas in Seoul and has popular modern shopping spots such as the fashionable and upscale Apgujeong-dong area and the COEX Mall.

The Yongsan Electronics Market of Seoul is the largest electronics market in the whole of Asia ^[1]. The market specializes in electric and electronic goods of which South Korea is amajor world producer of and it contains approximately 5,000 stores housed in 22 buildings.

Other markets include the Hwanghak-dong Flea Market, Gyeongdong Market, Changanpyeong Antique Market and the fish markets Noryangjin Fisheries Wholesale Market and Garak Market.